PlayAction Products are fishing tackle products constructed of space age polymers, which means no leather to rot or metal to corrode. 

Their fighting belts, rod harnesses and lures are used with great success for trolling, bottom, stand-up, live baiting and flats fishing all over the world. Make sure you've got PlayAction in your tackle locker!

Every piece of high-quality fishing tackle produced by PlayAction Products undergoes a lengthy series of steps before it ever graces your transom. When the initial concept is envisioned, PlayAction's experienced team of designers and engineers goes to work. The ensuing prototype is then tested in extreme ocean conditions. Factors such as the product’s appearance, action, durability and, most importantly, its attractiveness to fish, are studied.

​*Note: Some of the product lines on our website may not be available for distribution in your market place due to pre-existing arrangements.  Please contact our sales team for further details.